Episode 4 – Tobias Leenaert, the Vegan Strategist (22/05/2017)

https://soundcloud.com/michael-dello-iacovo/episode-4-tobias-leenaert-the-vegan-strategist-22052017

Tobias Leenaert is one of the founders of Ethical Vegetarian Alternative, or EVA, which is a Belgian organisation that advocates the consumption of plant foods instead of animals.

Tobias founded the Center for Effective Vegan Advocacy, CEVA, with Melanie Joy, who you might know as the author of Why we Love Dogs, Eat Pigs and Wear Cows. CEVA aims to increase the impact of vegan advocacy worldwide.

I first heard about Tobias through his work on the Vegan Strategist, a blog where he talks about effect animal advocacy. He is also working on a book on vegan strategy and communication, and gives talks around the world.

Tobias and I chatted about the effectiveness and role for different types of animal advocacy.